Meet Genesis Da Costa

Not every groomer starts with scissors.

Some start with love, patience and a childhood connection with animals that never went away.

Founder · CEO · Professional Groomer · Creator of 11 Paws Grooming
Hundreds of pets cared for with patience and detail
11 Paws a luxury mobile grooming experience
1:1 private attention for every pet
Genesis as a child with a dog
Genesis and the 11 Paws mobile grooming story
Genesis Da Costa founder of 11 Paws Grooming
Her Story Before 11 Paws had a name, there was already a little girl who felt at home around animals.

I don't just groom pets. I earn their trust.

For Genesis, grooming is not only about making a pet look beautiful. Beautiful is the result. The real purpose is helping every pet feel comfortable, respected and cared for throughout the entire experience.

Her Story

A connection that started long before the profession.

Genesis never saw pets as “just pets.” She saw personalities, emotions, trust and family. That way of seeing animals became the foundation of 11 Paws.

01
Origin

A little girl who loved every animal she met

Since childhood, caring for animals felt natural to Genesis. Holding them close, protecting them and earning their trust became part of who she was.

02
Sensitivity

She learned to read what pets could not say

Some pets are excited. Some are nervous. Some need silence, patience or time. Genesis learned that every pet communicates in their own way.

03
Profession

Love became technique, care became a craft

As a professional groomer, Genesis transformed her love for animals into a service built on skill, detail, safety and emotional awareness.

04
Purpose

11 Paws was born from a different vision

She wanted grooming to feel calmer, cleaner and more personal — not a stressful salon visit, but a private mobile spa experience right at home.

05
Today

One pet, one family, one relationship at a time

Today, Genesis leads 11 Paws with the same belief that started it all: every pet deserves to feel safe in the hands of the person caring for them.

Genesis caring for a pet
What She Learned

Dogs don't only remember the haircut. They remember how you made them feel.

Working with hundreds of pets taught Genesis that every grooming experience begins before the bath, before the scissors and before the final photo.

It begins with trust. A calm voice. A patient hand. A groomer who understands that pets need to feel safe before they can truly relax.

Luxury isn't about price. It's about how someone feels while they're in your care.

That belief is the heart of 11 Paws Grooming: premium service, professional detail and genuine love delivered right to your door.

What She Believes

The values behind every visit.

These are not just brand values. They are the way Genesis believes every pet should be treated.

01

Wellbeing First

Every decision is guided by the comfort, safety and happiness of each pet.

02

Excellence In Every Detail

Every service is designed to feel premium, clean, careful and professional.

03

Love & Trust

Every pet is treated with patience, respect and the same care as family.

Her Promise

11 Paws isn't just my business. It's my promise.

A promise to every family who trusts Genesis with someone they love. A promise to make grooming feel safer, calmer and more personal. A promise to care for every pet as if they were part of the family.